Tags: business, deception, psychology
Other Comics

Availability Heuristic + Conformity = Fun

There is evidence that people often confuse how easy something is to remember and how common it is

Port:
- There is evidence that people often confuse how easy something is to remember and how common it is.
Starboard:
- Since radical notions seem more memorable, I wonder if this biases people to think radical ideas are more widespread than they are.
- Combined with a tendency to "follow the herd" this could lead to investments no one thinks will work or politics no one believes in.
Port:
- You could buy shares of my sub-oceanic server farm company without the put-down.

– alternative ending –

“Don’t underestimate the human ability to convince ourselves that what we have already done was justified.”