Store Naming Scheme

Some businesses are named after the person who founded them, like Ford.



  • Port:
    • Some businesses are named after the person who founded them, like “Ford.”
    • Yet, because people rarely chose a store based on it's founder many stores are named after the type of things they sell.
    • “Home Depot” for example
    • However, stores like “Staples” follow my favorite naming scheme.
    • I like it so much I have started applying it to other stores.
    • They named themselves after the smallest thing they sell.
    • I now go grocery shopping at “Rice.”


  1. dirkgently Says:

    Staples, I think, is an awesome store name, mostly because of the double entendre. Staples are a small item u can buy, but they idea is that they sell all the staple goods of a small business office.

    (N) a short piece of wire bent so as to bind together papers, sections of a book, or the like, by driving the ends through the sheets and clinching them on the other side.

    (N) a principal commodity in a mercantile field; goods in steady demand or of known or recognized quality.

    (i’m a dork…)

  2. thad Says:

    Rock on.

    I had gotten so used to thinking of it as just the metal fastener that I guess I forgot about the other meaning of a “staple.”

    Thanks for pointing that out 🙂

  3. Oland McNees Says:

    I would like to know if you. were saying that you found a store called rice, or call a store rice. So that you can apply that to your life. pleas let me know?

  4. thad Says:

    Oh, the joke is that one would just call the store rice because it is the smallest thing they sell. I’m still on the lookout for a store that actually refers to itself as “rice.”